Display Requirements
The API should be used for complementary purposes to yelp.com, which allows for a wide range of use cases. We encourage you to use the API in useful, funny and cool ways, but we also want it to carry with it certain qualities of the Yelp user experience. To that end, we have the following requirements in addition to those explained in the API Terms of Use:
These are required:- Wherever you display information from the API, you'll also need to display our logo (see below) in a manner that's obvious to the casual user that the information originates from Yelp.
- You always need to display our aggregate star rating graphics and the number of reviews on which they're based.
- You are not required to show review excerpts, but if you do, include a "read more" (or similarly worded) link at the end of the excerpt to the corresponding full review. If you don't display review excerpts, you'll need to include a "read reviews" or similar unambiguous link to the corresponding business profile page on Yelp's site.
- If you're showing review content from multiple providers, reviews should be displayed in chronological order across providers (most recent first), or Yelp content should be the first provider shown.
- If you're using Yelp in a mobile application or for business owner tools (such as reputation management), see the additional terms below.
- Don't just recreate the functionality of Yelp's own website or mobile apps. If you're thinking about using our API to build a site where people review great local businesses, there's a rad site for that already!
- Don't "nofollow" your links to Yelp. Any link back to Yelp or Yelp mobile should be follow-able.
- Don't store any information from the API. If your app requires caching beyond the duration of a user session it will require specific approval beyond the scope of the Terms of Use. Please email api@yelp.ca with questions.
- Don't make scheduled or batch calls to the Yelp API. API calls should only be generated at the point of user inquiry.
- Don't aggregate or blend our star ratings and review counts with other providers. You may show content from multiple providers, but Yelp data should stand on its own. For example, you may not average Yelp business ratings with other providers to show an overall score.
- Don't alter our logo, graphics, or any of the other information from the API.
- You can monetize your apps and sites to your heart's content -- we don't require any sort of revenue share - but don't create tools for sale that extend Yelp functionality (such as Facebook integration).
- While you can display overall ratings and review counts, you can't display our review excerpts, except by framing the Yelp mobile site within an in-app browser. Otherwise, you'll need to include a "read reviews" or similar unambiguous link to the corresponding business profile page on Yelp's mobile site, as returned by the API.
- On platforms where Yelp also has a mobile application, we may require you to link directly to our application instead of our mobile site.
- Don't enable/allow users to generate rating content for businesses similar to Yelp content.
- When linking to our mobile site, don't block or obscure the "Download Yelp App" link.
- Have clear Yelp branding at the top of app/mobile pages where you're using and/or incorporating content from the API, visible without scrolling. Attribution to Yelp should appear as soon as Yelp content does.
- You must show whether or not a business has been claimed on Yelp, using the is_claimed parameter in the APIv2 Business function.
- You must include a link to biz.yelp.com where the business can claim their Yelp page, and any links such as "Reply to this review" should point to biz.yelp.com as well.
- You must show the Yelp logo alongside any content from Yelp.
- Do not enable re-sharing of Yelp content (to Twitter, Facebook, or elsewhere) or republish a stream of Yelp review content.
- Do not incorporate Yelp information into rating trends, perform semantic analysis on content, or suggest the ability to remove negative reviews.
- Depending on your site, we may require access to an account to view information as you're presenting it.
Yelp Logos
One of the following buttons must be used when fulfilling the Yelp Display Requirements detailed above. Link the image (and make sure it's a follow-able link) to http://www.yelp.ca.
Got questions about any of this? Ask away on our Google Group.